When the Cheering Stops

Learning New Tricks

“We’re doing twice the work we used to do and getting paid the same.”

“This new machine’s not as good as what we had before.”

Are these common refrains from your work environment? Although we’re all no doubt busy, I tend to find that the underlying issues have more to do with technological frustration and change more than most other factors.

Consider the first statement, which essentially addresses the “do more with less” argument. It is entirely true that nearly all of us are and are required to be more productive than we were 20 or even 10 years ago. Yet, look at the tools that are now at our disposal. Computer speeds are faster than ever. A single cell phone has more capability than the early computers that helped us land on the moon. Groceries and other goods are delivered to our doorsteps often within a day or even hours of ordering. Scientists developed an immunization for a threatening and sometimes deadly virus in less than a year, far exceeding our expected standards.

So yes, most of us are doing more than we used to do, yet with the aid of technology. If we are still where we were in 2001, we have simply not kept up.

Still, learning how to Zoom, text, or even email can be uncomfortable propositions for many. The reward for first tackling the challenge and then succeeding at it can be immensely rewarding.

In my work in college football, basketball, baseball, and softball for ESPN I provide statistical data and observations to the “on air” broadcasters during the course of a telecast. Basically the job description summary is to share information during an event that will enrich the production and allow the announcers to come across as even more informed and up to date than they already are.

Although sports has slowly made a return during Covid, the broadcasts are different. For one, there may or may not be fans in attendance. Further, the on air talent may not even be present, announcing from a room or basement in their home or some other venue. The same goes for me: out of the events I have been assigned and worked thus far in 2021 all have been from my home office in Florida.

I recall my very first remote production a few months back. Admittedly not as technically proficient as I would like to be, I was overwhelmed at how I was going to adapt, produce quality information, and communicate it effectively. From that experience, I developed a step-by-step formula that not only worked for me, but that I believe can apply to many of the challenges any of us face to make them seem not so intimidating. If I may share:

1. First of all be grateful that the powers that be have demonstrated the confidence in your abilities to entrust you with the responsibility. They may very well see or know some things that are not so readily apparent to you.

2. The long-time question and adage of “how do you eat an elephant?, “one bite at a time,” is very helpful. Break the project down into smaller increments.

3. Seek advice next from those who may have some experience with the same or a similar challenge.

4. Begin tackling the undertaking from the perspective of what you do know. For me that translates to studying game notes and statistics from a variety of websites and transferring that information into the format and tools with which I have most familiarity.

5. Next, tackle the technology options that are most comfortable. For me that is Zoom. In my instance it also meant acquiring two laptops to begin with—one for the live game broadcast and another in which to communicate notes specifically to on air talent.

6. A third laptop was then to be added to the equation in order to receive “live” or current statistical information.

7. Assure that internet connectivity is strong and that there is reliable back up, such as a cell phone “hot spot” in order to remedy a communications void.

8. Speaking of the cell phone, it plays a role in continuing to serve as a communication device, however, through an app that allows the ability to talk to the announcers and production truck, much like a headset at an on site event.

9. Finally take a deep breath, say a prayer, have a good show, and feel gratified that you did it.

Resourcefulness feels good. These sophisticated times of ours also provide a reminder that none of us are ever too old to learn new things. It is good for me to get a taste of obstacles similar to those I task to my coaching clients.

What is the new challenge that you’re going to take on?

The Seed Sower

September 17, 2026

At every level, the notion of amateur athletics has changed over the past several decades.

Back in the “day,” as elementary age kids, weekends and free time were taken up with loosely structured and organized ballgames either in the sandlot or lightly trafficked streets. Now, there are carefully planned and orchestrated activities requiring substantial investment in many cases. My daughter, for instance, has registered her two oldest kids for soccer. After investing in shin guards, socks, pants, and jerseys the family budget has already been set back several hundred dollars.

Soon, depending upon natural talents and personal development, opportunity may present itself for more advanced competition. With that the intensity of practices will escalate in preparation for perhaps travel to play “the best.” The financial investment will only increase, maybe exponentially.

The stakes only step up the next level once a kid lands in high school. Active recruiting has become part of the “game,” offering the most gifted scholarship opportunities. It is not that uncommon for the most talented to be lured to sports-focused institutions such as an IMG Academy, where annual tuition can range between $75-$100k, not to mention the kid dispatched to “board” in a location that may be far from home.

The investment might pay dividends in an era of NIL. Name, Image, Likeness. An athlete becomes a commodity for colleges, advertisers, and corporations. The average price for an elite quarterback at a prominent college football program can range between $1-3MM according to ESPN. Former Duke quarterback Darian Mensah, now at Miami (FL) landed an unprecedented (deal) estimated to be in the range of $8MM.

These examples, such as Mensah, have obviously many times over paid for the investment in their athletic upbringings.

The reality of these seemingly exorbitant price tags is much different for the more “ordinary” individual athlete, less than 2% of whom will eventually play professionally. In fact, the mathematical average of NIL deals runs between $2600 and $5500 as massive, multi-million-dollar agreements skew the numbers. Further the true median value per NIL opportunity actually runs between $60 and $62, meaning most individual deals are worth the price of a nice meal out.

The majority who will not play professionally will hopefully become the benefactors of a scholarship-funded quality education, but then settle in to the pursuit of “life” like the rest of us. More difficult, compared again to most of us is the adjustment to be made when the endorsements cease to exist and the glamour, gleaming lights, and raucous crowds

diminish. The labels of “former,” “has been,” or “the past” can be disheartening to someone still quite young only still in their early 20’s.

When I was in college, I had a fraternity brother who had played football. Consistently, around 2 or 3 in the afternoons, he had a tendency to grab, wrestle, or “mess” with bystander brethren. Though all in fun jest, his need for physical contact at that time of day was greater comparatively. He had the wherewithal to realize and acknowledged that in his mind, he was still on the football field.

Some who never leave their playing fields will struggle with life in search of those glory days. Others, who are successful in transition, will apply the dedication, discipline, and competitive spirit to other endeavors. A team captain applies similar philosophies to the manner in which they lead others in business realizing that there are numerous ways to motivate. A former baseball relief pitcher who toes the rubber with the bases loaded in the ninth inning is up to the pressure of making a good presentation when vast sums of money may rest on closing the deal. Likewise, a skilled surgeon has a steady hand of confidence when in the past they held the basketball with a second left on the clock and their team two points behind.

Those of us who played competitive sports embrace the lessons we learned from our sports coaches. The fact is there is not a one of us who still cannot benefit from a coach to challenge, drill, and encourage us to become a better version of ourselves. Regardless of your transition, be it from competitive to recreational athlete, from the glitz of NIL riches to needing to determine a career path or merely feeling stuck and facing roadblocks and wanting to find new direction, contracting with a life, career, or executive coach can free you from frustration and obstacles.

The Seed Sower

HOW DO YOU MAKE DECISIONS

Kirk McCarley, The Seed Sower Coach

Planting seeds of confidence . . .